Rainbow Collection

Make 2021 Brighter

Together with 13 inspiring brands, we've assembled a collection of colorful products to brighten your winter (and the year ahead).

Rainbow Collection hero image
The Story

It all started with an idea…

...to begin 2021 on a bright note, join forces with some fierce brands, and give back to a deserving community. Comprised of 13 rainbow-inspired products, the Rainbow Collection spans fashion accessories, women’s apparel, kids accessories and home. A portion of proceeds from every purchase will benefit deserving organizations that support LGBTQ families and youth.

The Merch
The Brands

Shit That I Knit